Question

What factors have aincreased the popularity of data mining?

Answer 1

More intense competition at the global scale driven by customers’ ever-changing needs and wants in an increasingly saturated marketplace.General recognition of the untapped value hidden in large data sources.Consolidation and integration of database records, which enables a single view of customers, vendors, transactions, etc.Consolidation of databases and other data repositories into a single location in the form of a data warehouse.The exponential increase in data processing and storage technologies.Significant reduction in the cost of hardware and software for data storage and processing.Movement toward the de-massification (conversion of information resources into nonphysical form) of business practices.

Answer 2

"The main reasons that have worked for the increase in data mining are:

• General recognition of the value that is not tapped in one the larger source of data.

• Another is the intense completion among the consumers on the global standard.

• The integration and the consolidation of the data as per the records saved in the database.

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