Question

what is a goodwill? write its cha racterstics of its

Answer 1

Good will is the reputation of every business. It is the fixed asset of the business. It is intangible in nature as  it can't seen by anyone.  Goodwill helps the business to earn profits. More the goodwill more the profits, low thw goodwill low profits...    Features of goodwill are..   1) Goodwill is a fixed asset because remain in the business for long time.  2) Goodwill is the reputation of business.  3) It depend on both business as well as employees in business.  4) It is intangible in nature as not touch and see by anyone.  5) Helpful in earning profits of the business.  6) If no goodwill it means no reputation of business...