What is customer relationship management and procurement management system? explain with the types of crm system?
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Customer relationship management (CRM) is a term that refers to practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and driving sales growth.
A Procurement Management Process, or ProcurementProcess, is a method by which items are purchased from external suppliers. The procurement managementprocess involves managing the ordering, receipt, review and approval of items from suppliers.
Types of CRM:
Operational CRM. Operational CRM streamlines the business process that includes Sales automation, Marketing automation and Service automation. ...
Analytical CRM. Analytical CRM helps top management, marketing, sales and support personnel to determine the better way to serve customers. ...
Collaborative CRM.
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A Procurement Management Process, or ProcurementProcess, is a method by which items are purchased from external suppliers. The procurement managementprocess involves managing the ordering, receipt, review and approval of items from suppliers.
Types of CRM:
Operational CRM. Operational CRM streamlines the business process that includes Sales automation, Marketing automation and Service automation. ...
Analytical CRM. Analytical CRM helps top management, marketing, sales and support personnel to determine the better way to serve customers. ...
Collaborative CRM.
pls mark as brainliest!
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