What is ecommerce and its advantages and disadvantages?
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E-commerce, or the act of selling goods or services online as opposed to selling at brick and mortar establishments, has reshaped the modern marketplace in recent years, but this new form of trade comes with its own sets of advantages and disadvantages over traditional methods.
It's important, then, for businesses to look beyond the hype and develop their own perspectives on the true value of e-commerce—to business and to consumers—because interestingly, there are many advantages for consumers that might actually be a disadvantage for e-commerce businesses.
Among the top advantages for starting an e-commerce business are eliminating geographical limitations, gaining new customers with search engine visibility, lower costs for maintenance and rent, and higher capacity for goods and deliveries while the core disadvantages of starting an e-commerce business include losing the personal touch of physical retailers, delaying goods or services deliveries, and limiting availability of merchandise as some goods cannot be sold online.
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