What is meant by setting an agenda....please answer according to the syllabus in class 7
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Agenda-setting theory describes the "ability (of the news media) to influence the importance placed on the topics of the public agenda". ... That is, if a news item is covered frequently and prominently, the audience will regard the issue as more important.
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farida13:
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by focusing on particular issue the major influence our thoughts feelings and actions and brings these issues to our attention due to the significant influence each place in our lives and shopping our thought it is commonly said that the media sets agenda
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