what is social advertisement
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Social advertising is advertising that relies on social information or networks in generating, targeting, and delivering marketing communications. ... Social advertising can be part of a broader social media marketing strategy designed to connect with consumers
Explanation:
- By regular updating the right social media marketing strategy, it will lead to increased traffic, better SEO, improved brand loyalty, healthier customer satisfaction and much more. Your competition is already increasing on social media day by day, so don't let your competitors take your probable customers.
- They have a larger message for the society. For example advertisement regarding building of toilets in each home to ensure health and sanitation of the people is a social advertisement.
Social and Ethical Issues in Advertising
- Moral concerns about advertising of harmful products—Tobacco, Alcohol etc.
Objection to over emphasis on sex—sex appeals.
- Objection to occasion of exposure when children are present with the adults.
- Objection to advertising strategy of excessive repetition of the Ad.
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Answer:
Social advertising is advertising that relies on social information or networks in generating, targeting, and delivering marketing communications. ... Social advertising can be part of a broader social media marketing strategy designed to connect with consumers
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