Question

What is The IMC process​

Answer 1

Integrated marketing communications (IMC) is a process through which organizations accelerate returns by taking a customer-centric approach to aligning their marketing and communication objectives with their business or institutional goals.

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Answer 2

hii, your answer is below :-

(IMC) is a process through which organizations accelerate returns by taking a customer-centric approach to aligning their marketing and communication objectives with their business or institutional goals.