Question

What is the importance of profiling tourist? How does it help in promoting a

destination?

Answer 1

According to layman, profiling of tourists means gathering comprehensive information about a tourist, like information related to his/her country, values, linguistic, food habits, preferences in order to well understand the person for make his/her vacation more relaxed, it is chiefly essential for the non-national tourists.

Detailed profiling of tourist helps in analyzing the trend in tourism industry and the potential market area of the tourism industry.