what is the name of our company that you are looking for??
Answers
Why Interviewers Ask “What Do You Know About Our Company?”
There are a couple of reasons why employers ask this question in interviews.
The first reason is they want to make sure you did some research before applying. They don’t want someone who’s applying to 200 positions per day without even looking or caring what type of job they get.
Why? Well, employers want someone who will be motivated and work hard in their job. And they figure if you have thought about your job search and have specific reasons for applying, then you’re more likely to really like their job.
Whereas, if you’re just applying randomly to as many jobs as you can find online, there’s a greater chance you won’t like their job… which means you might leave, lose motivation, etc.
That’s how employers see it.
So companies ALWAYS want someone who’s being careful and selective in their job search.
If you don’t know anything about their company, why did you want to interview? Or how do you know you won’t hate working for them?
So they ask, “what do you know about the company?” to see how much research and preparation you’ve done for this interview. And to impress them, you need to be ready to get specific and name facts and details you read about their company.
Now let’s look at how…
How to Answer “What Do You Know About Our Company?”
The best way to answer, “what do you know about our company?” is to name specific facts you found while researching the company that demonstrate you understand their business and got to know their organization before applying. You can name facts you discovered on the company website, social media channels, news articles and more.
Here’s an example of what a good answer will sound like. We’ll look at more sample answers later in the article, too.
“What do you know about the company” example answer:
“I read on your website that you’re one of the top data security companies in the US, and that you serve more than 40 Fortune 500 companies including some of the biggest tech companies like Microsoft and IBM. I also read a recent news article that mentioned you’re looking to expand into providing these services for financial institutions as well. Is that right? And can you tell me more about that?”
This is a great sample answer for, “what do you know about this company?” because it shows you did research and are able to name specific facts about their company. You’re also going to stand out by ending your answer with a question for the interviewer.
This turns the interview into more of a back-and-forth conversation which will help the hiring manager see you as a colleague – and someone they should hire!
How to Answer “What Do You Know About Our Company?”
The best way to answer, “what do you know about our company?” is to name specific facts you found while researching the company that demonstrate you understand their business and got to know their organization before applying. You can name facts you discovered on the company website, social media channels, news articles and more.
Here’s an example of what a good answer will sound like. We’ll look at more sample answers later in the article, too.
“What do you know about the company” example answer:
“I read on your website that you’re one of the top data security companies in the US, and that you serve more than 40 Fortune 500 companies including some of the biggest tech companies like Microsoft and IBM. I also read a recent news article that mentioned you’re looking to expand into providing these services for financial institutions as well. Is that right? And can you tell me more about that?”
This is a great sample answer for, “what do you know about this company?” because it shows you did research and are able to name specific facts about their company. You’re also going to stand out by ending your answer with a question for the interviewer.
This turns the interview into more of a back-and-forth conversation which will help the hiring manager see you as a colleague – and someone they should hire!