what is the significance of profiling tourrist ?
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kind of an atom as I have the same room as well as the other one is it again I have a meeting tonight and I can work the base of an old one carbon 12 you can come by the office to pick the meeting with a new phone so nice of him and I have to be there for you to delete it from my work email so you know I'm just a leader in a few days to do is get back with a new phone number and address you gave it is still a go to a meeting and then we met with u r u r a few more things I will have his email so you know how it to you with a few of us
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The sustained growth of any business/service, including tourism, invariably involves product development according to market needs. A primary requirement in this regard is to understand the distinctive features of consumers and their preferences. It is also important in the context of tourism to establish effective communication with potential visitors for attracting them to the destination. The achievement of the same, however, involves the identification of specific segments of such visitors, their preferences and needs, effective communication means to reach them and to know the geographical areas of their concentration. The statistical analysis of these factors in relation to any destination i s known a s profiling o f tourists. Tourists profile also facilitates improvements in:
Planning and deciding on development priorities, marketing strategies of tourism products, and
services. Today, the profiling is also helpful for understanding guest-host relationships apd
tourism impacts. Regular visitor surveys are always necessary to obtain tourist profiles. Periodical surveys are also conducted with specific objectives. For example, the 1988-89 survey international tourists in India was conducted keeping in view the following objectives:
i) To assess socio-economic and demographic particulars of interactional tourist
ii) To identify the factors influencing their choice of India as a place to visit.
iii) To estimate the expenditure pattern of international tourists on various items ':ke
accommodation, food and drinks, entertainment, shopping and internal travel.
iv)To identify the b c e s visited by them and duration of stay and accommodation used 1
at each place.
v) To assess preference for type< of accommodation, tariff rates, various facilities and
services.
vi) To assess the levels of satisfaction of tourists in respect of various factors associated
with tourism.
vii) To work-out a weighting hagram for construction of a consumer price index for
international tourists.
viii)To assess the demographic particulars of the transit tourists and identify the reasons for their not visiting India.
hope it helps
Planning and deciding on development priorities, marketing strategies of tourism products, and
services. Today, the profiling is also helpful for understanding guest-host relationships apd
tourism impacts. Regular visitor surveys are always necessary to obtain tourist profiles. Periodical surveys are also conducted with specific objectives. For example, the 1988-89 survey international tourists in India was conducted keeping in view the following objectives:
i) To assess socio-economic and demographic particulars of interactional tourist
ii) To identify the factors influencing their choice of India as a place to visit.
iii) To estimate the expenditure pattern of international tourists on various items ':ke
accommodation, food and drinks, entertainment, shopping and internal travel.
iv)To identify the b c e s visited by them and duration of stay and accommodation used 1
at each place.
v) To assess preference for type< of accommodation, tariff rates, various facilities and
services.
vi) To assess the levels of satisfaction of tourists in respect of various factors associated
with tourism.
vii) To work-out a weighting hagram for construction of a consumer price index for
international tourists.
viii)To assess the demographic particulars of the transit tourists and identify the reasons for their not visiting India.
hope it helps
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