What principles are vital for an effective market survey?
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The study of principle of marketing would help better understand how well to manage marketing activities. Being responsible for both making money for the company and delivering satisfaction to your customers makes marketing a great career.
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MODULE 1 — Marketing and Its Interface with Market Research The purpose of market research is to improve marketing and business decision making. This module gives you a solid grounding in the principles of marketing management and an introduction into its relationship with market research. Learning Objectives: After completing this module you should be able to
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