Question

What role does consumer-oriented and trade-oriented sales promotion play in a marketers imc program. Substantiate your answer with examples?

Answer 1

Communication process, steps involved in developing IMC programme, consists of the specific blend of advertising, sales promotion, public relations, personal.

Answer 2

$\huge{\mathfrak\orange{Answer}}$

Communication process, steps involved in developing IMC programme, consists of the specific blend of advertising, sales promotion, public relations, personal.