What were the challenges faced by Huawei while entering the Indian market? Compare those challenges with the challenges that the company faced while entering another market, such as Europe or Africa.
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What were the challenges faced by Huawei while entering the Indian market?
Answer:
Huawei's Challenges and Answers
The Indian market is saturated with telecommunications firms and Huawei needed to work to distinguish itself from among them. Huawei launched several promotional campaigns aligning its products with an aspirational marketing strategy, meaning that people aspired to own their devices.
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When entering the Indian market, Huawei encountered a number of difficulties.
Explanation:
What obstacles did Huawei confront as it entered the Indian market?
- When entering the Indian market, Huawei encountered a number of difficulties.
- These included the difficulty of breaking into a fiercely competitive industry that was already dominated by well-known companies like Nokia, Samsung, and Apple as well as the difficulty of navigating the convoluted rules and regulations of the Indian Government.
- Additionally, Huawei struggled to set itself out from the competitors and establish a solid local presence for its goods.
- There were some distinctions in the difficulties Huawei encountered when expanding into Europe or Africa from India.
- In Europe, Huawei had to contend with linguistic difficulties, cultural disparities, and the difficulty of adjusting to the local marketplace.
- Africa posed a distinct set of difficulties, including coping with a lack of infrastructure and resources.
- Huawei also had to contend with established market players like Nokia and Samsung in Africa. Additionally, there are many distinct regulatory frameworks in place on the extremely fragmented African market.
- This required Huawei to modify its solutions in order to satisfy the unique requirements of each African market. Huawei also had to get past the stereotype that Chinese people are inferior.
To learn more about the challenges faced by Huawei refer to:
https://brainly.in/question/40722607
https://brainly.in/question/16634898
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