When Campbell Soup makes Cajun gumbo
soup for Louisiana and Mississippi and
62.
nacho cheese soup for Texas and
California, it is practicing
segmentation
(A)
Geographic
(B)
Demographic
(C)
Psychographic
(D)
Behavioral variable
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Answered by
1
Answer:
Option D i guess.......
Answered by
0
When Campbell Soup makes Cajun gumbo it is practising Geographic segmentation.
- A sales territory is a group of customers or potential customers who would be purchasing a product or a service from a salesperson or a group of people or a market.
- The emphasis was on creating sales customer territories is on the customers.
- The need taste and preferences of the customers are very important. It would be beneficial for the customers only if it satisfies their wants and needs. The geographical location, as well as the consumer psychology, is very important while creating a sales territory.
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