When competing for the same ad unit, if the ad rank of a cost–per–thousand impressions (cpm), placement–targeted ad is higher than the combined ad rank of all competing keyword–targeted ads, then the:?
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The answer is ad unit will feature only the placement-targeted ad.
Explanation:
The ad rank determines how keyword and placement targeted ads will make their presence on a page in the display network. This ranking is in turn determined based on whether the campaign makes use of cost per thousand or cost per click bidding. In other words, how much you will pay for the ads is a key deciding factor about their appearance.
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