When creating text ads to advertise a client's small chain of italian restaurants, what should you include in the ad text to make it compelling to pot?
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An advertiser is focused primarily on direct response, as opposed to branding. The advertiser should delete keywords from a search campaign if the keywords:
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Explanation:
To advertise an Italian restaurant you can create various types text ads and you must include location of your restaurant in your ads. Apart from that, you can add your text ads in the ad group with relevant keywords. In this case, you can include your signature dishes and offers in your text ads. But if you want to create such ads for online promotion then you must use some relevant keywords in your ads.
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