Question

When running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site?
A
To see personal data about the person who bought from you

B
To understand what is working and what is not

C
To increase your budget to get more traffic

D
To advertise internationally more easily

Answer 1

When conversion tracking is taking place while running a search engine marketing campaign, then we get to understand how the users are engaging in the websites.

This makes it possible for the SEO along with the PPC marketing campaigns to be fully under effect.

So, in this question, option D is the most suitable since it helps in advertising internationally in an easier manner.

Answer 2

The more suitable answer is option D