When the consumer movement did begin in an organised form?
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Consumer movement
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The consumer movement began when consumer dissatisfaction peaked due to unfair trade practices followed by the sellers. At that time, there was no legal system available to protect consumers from being exploited. In India, the consumer movement gained momentum with the necessity of protecting and promoting the interests of consumers against unethical and unfair trade practices. The Consumer Movement began in the 1960s and continued till 1986 when COPRA was enacted.
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