Which component of attitudes consists of a consumer's beliefs about an object?
Answers
Answered by
0
A. affective
(B. cognitive)
C. factual
D. behavioral
E. utilitarian
Answered by
1
Answer:
Cognitive Component:
- Consumers beliefs about an object are the attributes they ascribe to it.
- These beliefs are based on a combination of the knowledge, experience and perceptions about the attitude object.
Similar questions