Which of the following could be a threat?
(A) Changes in technology
(B) A market vacated by an ineffective competitor
(C) Location of your business
(D) Lack of marketing expertise
Answers
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21
Answer:
ans-option a
Explanation:
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(A) Changes in technology
Explanation:
- Market threats are external challenges that can negatively affect a company's ability to meet its marketing and sales goals. Part of a standard marketing plan is a SWOT analysis that evaluates the strengths, weaknesses, opportunities, and threats that make up a company's current business environment.
- Threats include anything that can negatively impact a business from the outside, such as supply chain issues, changing market equirements, or lack of human resources.
- It is important to anticipate and act on threats before they become exposed and slow growth.A threat can be either a negative “intentional” event (eg, hacking: a single attacker or a criminal organization or an “accidental” negative event eg, a possible computer malfunction or a natural disaster earthquake, fire or tornado)
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