Question

Which of the following is not included in the marketing communication mix?
A)Advertising
B)Sales promotion
C)Telemarketing
D)Publicity

Answer 1

Answer:

.

Solution(By Examveda Team)

Telemarketing is NOT a part of marketing communication mix. Telemarketing is a marketing strategy that involves connecting with customers over the telephone or, more recently, through web-based video conferencing.