Which remarketing audiences can be defined in analytics?
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As a marketer, you need to know how to find patterns in data so you can avoid risks and spot opportunities. It’s challenging to know which offers and products would make the ideal customer experience. Being able to identify upcoming risks and anomalies and what causes them, can make or break your organisation. Most of your team probably doesn’t have advanced statistical training, so even when you have data, it’s hard to understand it.
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