why do you need to use leading indicators of revenue success when calculating roi on your social media strategy?
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The correct answer is C
Source and explanation: certificationanswers.com/en/why-do-you-need-to-use-leading-indicators-of-revenue-success-when-calculating-roi-on-your-social-media-strategy/
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For all the time, energy and resources put into social media strategy.
So upon calculating ROI, investment and profit becomes important as it shows the percentage of profit gained after doing all the investment.
Hence, it becomes necessary to use leading indicators of revenue success while calculating ROI of social media.
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