Question

why is it important to understand the difference between needs and desires​

Answer 1

Answer:

Needs are something that you must have, in order to live. On the contrary, wants are something that you wish to have, so as to add comforts in your life. Needs represents the necessities while wants indicate desires. Needs are important for the human being to survive.

Answer 2

$\huge{\underline{\underline{\mathfrak{\pink{Question~}}}}}$

Why is it important for retailers to know the difference between needs and desires?

$\huge{\underline{\underline{\mathfrak{\pink{Answer~}}}}}$

A consumer will purchase the goods on the basis of their needs and desires. These needs and desires are very important to a retailer to consider in his analysis regarding the target market profile.