write a letter in about 120 words to the editor of a national daily highlighting the negative effects of advertising, especially the ads that target children.
Answers
145 – G
Green Avenue
Civil City
City
June 19, 2018
The Editor
The HT
Model Town Office
City
Sir:
I am writing this letter to express my deep concern over the problem of negative effects of advertisements on children. Companies spend millions of dollars on advertisements only because they are the most effective tool to promote sales and earn huge profits.
The products and services shown in the advertisements are presented in such an appealing way that the people watching them feel tempted to buy them. The target of these advertisements are children and adolescents. They are too young to think logically the pros and cons of the products advertised. These advertisements are made to attract them.
Most of the advertisements related to food items such as chocolate, biscuits, burgers, chips, soft-drinks in truth are harmful for children’s health. They are lured by these advertisements and ask their parents to buy them and consume them. Prolonged consumption of these products harms their health.
Through the columns of your esteemed daily I appeal to the parents and concerned authorities to look into these harms. I appeal to the authorities, especially the Food Regulatory Department to have the claims made in the advertisements about the products verified. Strict action must be taken against those companies whose products are found to be misleading.
Thanking you.
Yours truly,
Piyush