28. Write down the characteristics of Service Industry?
29. Define Excursionist?
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Answer:
Explanation:
- 7 Important Characteristics of Services
- Perishability: Service is highly perishable and time element has great significance in service marketing. ...
- Fluctuating Demand: Service demand has high degree of fluctuations. ...
- Intangibility: ...
- Inseparability: ...
- Heterogeneity: ...
- Pricing of Services: ...
- Service quality is not statistically measurable
2. a person who goes on an excursion.
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