Question

franchising is a common route to internationalization used by:​

Answer 1

those who find it difficult to enter in foreign market have less capital

Answer 2

Franchising is a common route to internationalization used by service industries.

Explanation:

• Service industries is the correct option because manufacturing industries most frequently uses licensing, small firms rely on exporting because it is a low-cost option, whereas international franchising involves less risk and is usually used by those industries whose products cannot be exported (such as services) to develop a worldwide presence.

Full Question: Franchising is a common route to internationalization used by

a) manufacturing industries

b) small firms

c) service industries

d) industrial conglomerates