Greenpeace campaigns example
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Examples of Greenpeace campaigns
Greenpeace has effectively utilized both visually dramatic direct action and more traditional campaigning, such as lobbying and using tv spots to convey their message.
For example before the parliamentary election in Finland in March 2007, Greenpeace Finland run their own television campaign reminding the public about the threat of the climate change. In the TV spot, the mother "forgets" her baby in a tub filling up with water. "If the climate change won't be stopped, floods and storms will become more frequent and and the sea level will rise", reminds the spot, an urges voters to find out what their candidate is willing to do to stop the climate change
Greenpeace has effectively utilized both visually dramatic direct action and more traditional campaigning, such as lobbying and using tv spots to convey their message.
For example before the parliamentary election in Finland in March 2007, Greenpeace Finland run their own television campaign reminding the public about the threat of the climate change. In the TV spot, the mother "forgets" her baby in a tub filling up with water. "If the climate change won't be stopped, floods and storms will become more frequent and and the sea level will rise", reminds the spot, an urges voters to find out what their candidate is willing to do to stop the climate change
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