Question

How a client servicing agents works in advertising agency?

Answer 1

Client services managers connect an agency's creative efforts with advertisers’ needs, from leading a first meeting on a new account to researching media outlets for a campaign. They maintain relationships with executives of client businesses, oversee the agency’s account team across all disciplines and develop strategies for clients. In short, the client services manager is accountable for all aspects of the delivery of work to the client. But the account leader’s role goes beyond merely giving a client what he wants. Client services managers are problem solvers who analyze markets and help advertisers develop business goals for their goods and services.

Answer 2

Client servicing agents connect the agency to their clients.They are also the problem solver for the agency.