History, asked by uyuyggbhavrin, 1 year ago

How did cricket became a money making game?explain.

Answers

Answered by Shreya93
1
* Kerry packer was an Australian television tycoon who saw the money making potential of cricket as a televised sport.
* He signed up fifty one of the world's leading cricketers against the wishes of the national cricket boards .
* He introduced coloured dress, protective helmets, field restrictions, and cricket under lights.
* Cricket boards became rich by selling television rights to television companies.
* Television channels made money by selling television spots to companies who were happy to pay large sums of money to air commercials.
* Television coverage changed the cricket. It expanded the audience for the game by beaming cricket into small towns and villages. It also broadened the cricket's social base.

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