How does plastic mene factors
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Environmental hazard due to use of plastic bags and improper disposal is becoming a threat. The objective of this research was to analyze the factors responsible for using plastic bags by the consumers and identify the important psychological barriers to a more widespread adoption of ecological sustainable life styles. Seven Hundred consumers of Delhi and NCR region were identified based on convenient sample for the data collection covering all segments of society. Four independent factors were identified and labeled as Environmental Awareness, Active Participation, Health Hazards and Alternative Choice, from all segments together. The results reveal that mere knowledge does not help until measures are taken at policy level for its usage implementing strict measures to drive behavioral practices.
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