Question

Name the marketing function which is concerned with the important decision of managing inventory?

Answer 1

The marketing function of Distribution is closely connected with Inventory Management and Planning.

Distribution for sales may involve several parties like distributors, agents etc. or directly to the sales point or retail shop. The Inventory Manager has to work in close coordination with the Marketing Manager while working out forecasts. Both managers will have to consider factors – both regular as well as seasonal (such as festivals, holidays, season etc.) while planning quantities to be purchased from supplier, how much should be on pipeline, when they should arrive, the stock holding and so on.  

Answer 2

Explanation:

Name the marketing function which is concerned with the important .

• The marketing function of Distribution is closely connected with Inventory Management and Planning.

• Distribution for sales may involve several parties like distributors, agents etc. or directly to the sales point or retail shop.