One of the main aims of creativity in advertising is to gain
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The main purpose of advertisement is to create awareness of the product to consumers so as to increase the sales. Creativity in advertising is very important since it helps in attracting more consumers into the business, creativity helps in reaching those customers who are deep thinkers and requires a deep elaboration before being convinced to buy a product.
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Creativity in advertising is to create a major selling ideas and different style of selling and this plays a vital role in image building and marketing products or services in the rapidly changing world.
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