QUESTION 2.
HOW HAS McDONALD’S GROWN ITS BRAND EQUITY OVER THE YEARS? HAS McDONALD’S CHANGED IN DIFFERENT ECONOMIC TMES OR IN DIFFERENT PARTS OF THE WORLD?
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Explanation:
Robert Galbraith Reuters McDonald's has been making huge changes over the past year to turn business around and improve its public image. The company hired a new CEO, removed some items from the menu while adding new ones, and started serving breakfast all day. The changes have helped drive up sales
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