science is everywhere and science is everything essay
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Essay Contest
Second place: Tammy Tran
Science is everywhere: unexpected science encounters in the course of everyday life
Mock up of a potential advertisement at a bus stop. Image modified from www.lacma.org. Credit: Creative Commons.
There is an acclaimed art exhibit that announces “ART IS EVERYWHERE.” Inscribed in black block letters, this sentiment is a reminder that art can be found everywhere and art should be easily accessible. This push was a direct response to perception of art as exclusionary and elitist, terms similarly hurled at academics and scientific research. One provocative approach to counteract this problem was to display noteworthy art in public spaces at bus stops, billboards and movie trailers across all fifty states.1 For those interested, a free downloadable phone app and website immediately provided more information about the art pieces, historical background and related works.
Future approaches to make scientific research more accessible to the general public could begin
by disseminating current research findings in innovative ways in public spaces such as (1) billboards and bus stops, (2) murals, and (3) larger installations and exhibitions. These approaches infuse learning about new scientific findings into part of the daily commute and lifestyle, requiring scientists to distill their research into meaningful and stimulating snippets. A more detailed analysis of the scientific findings, related research, podcasts and blogs can be instantly accessed in the accompanying phone app and online.
Imagine encountering a subway advertisement of a human heart parallel to an artificial,
mechanical heart2,3,4 with the lines “BUILDING A BETTER HEART” (Figure 1). You could
point your phone at the QR code on the bottom of the ad to read a detailed description of the
artificial heart, watch a short video of the authors explaining their research, and scroll down for
the accompanying press release and research article. You could sign for updates about related
research, follow the scientist on Twitter, and find related content, on the website and app! This
ad can be quickly and easily swapped so new research findings can be regularly disseminated,
allowing for updates on current ongoing research. Furthermore, ads in public spaces such as bus
stops and subways stations are owned by the local government, substantially reducing the cost of
implementation.
Similarly, vibrant urban art murals can assist in communicating new scientific discoveries.
Paralleling current murals addressing social issues5, future potential murals could elaborate on
the current research conducted by local universities and hospitals. For example, a colorful
anatomical painting of a human body containing artificial organs could include information
about the current research and long-term feasibility of artificial organs. Using these pre-existing
programs, murals can communicate dry research findings into compelling images and critically
reach and interest underserved and underprivileged communities.
Second place: Tammy Tran
Science is everywhere: unexpected science encounters in the course of everyday life
Mock up of a potential advertisement at a bus stop. Image modified from www.lacma.org. Credit: Creative Commons.
There is an acclaimed art exhibit that announces “ART IS EVERYWHERE.” Inscribed in black block letters, this sentiment is a reminder that art can be found everywhere and art should be easily accessible. This push was a direct response to perception of art as exclusionary and elitist, terms similarly hurled at academics and scientific research. One provocative approach to counteract this problem was to display noteworthy art in public spaces at bus stops, billboards and movie trailers across all fifty states.1 For those interested, a free downloadable phone app and website immediately provided more information about the art pieces, historical background and related works.
Future approaches to make scientific research more accessible to the general public could begin
by disseminating current research findings in innovative ways in public spaces such as (1) billboards and bus stops, (2) murals, and (3) larger installations and exhibitions. These approaches infuse learning about new scientific findings into part of the daily commute and lifestyle, requiring scientists to distill their research into meaningful and stimulating snippets. A more detailed analysis of the scientific findings, related research, podcasts and blogs can be instantly accessed in the accompanying phone app and online.
Imagine encountering a subway advertisement of a human heart parallel to an artificial,
mechanical heart2,3,4 with the lines “BUILDING A BETTER HEART” (Figure 1). You could
point your phone at the QR code on the bottom of the ad to read a detailed description of the
artificial heart, watch a short video of the authors explaining their research, and scroll down for
the accompanying press release and research article. You could sign for updates about related
research, follow the scientist on Twitter, and find related content, on the website and app! This
ad can be quickly and easily swapped so new research findings can be regularly disseminated,
allowing for updates on current ongoing research. Furthermore, ads in public spaces such as bus
stops and subways stations are owned by the local government, substantially reducing the cost of
implementation.
Similarly, vibrant urban art murals can assist in communicating new scientific discoveries.
Paralleling current murals addressing social issues5, future potential murals could elaborate on
the current research conducted by local universities and hospitals. For example, a colorful
anatomical painting of a human body containing artificial organs could include information
about the current research and long-term feasibility of artificial organs. Using these pre-existing
programs, murals can communicate dry research findings into compelling images and critically
reach and interest underserved and underprivileged communities.
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Answer:
Tammy Tran
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