Question

What are the two initiatives taken by Karnataka that signify marked change in its marketing strategy?

Answer 1

Answer:

In the lesson "Promoting tourism" the author described two marketing strategy of Karnataka Government.

They are:-

a. Making the golden chariot tourist train, it is designed for foreigners, it also gives a south tour for the upper-middle-class Indian tourists also.

b. It has a very successful and luxury class. It has many jungle lodges, resorts which attract all tourists.