Question

what is departmental store explain its merits, demerits and features

Answer 1

Departmental Store large establishment divided into number of departments of each department deals in a particular variety of goods.
features-
Central location
corporate status
large variety of goods
centralised purchasing
advantages-
attract large number of Customer
attractive Services
benefit of Economics of scale
they advertise to increase the sales
limitations-
lack of personal touch
higher operative cost
high possibilities of cost

Answer 2

Departmental store can be explained as follows:

Explanation: It refers to the big retail organization where different departments with a specific product are operated under a single roof only. These stores are managed and controlled by the same person.

Merits:

• Greater choice: These stores have wide variety of products under different departments which offer great choice to the consumers.
• Convenient: These stores provide more convenience to the consumers as they don't have to go from shop to shop for the purchase. They can have all at one place.

Demerits:

• Costly: Running of these stores is expensive as they attract high rents, high salaries of the staff etc.
• Huge initial investment: Opening of departmental stores involve huge initial investment for it's establishment and other purposes which is not feasible for everyone.

Features:

• Nature: The nature of the departmental store is that it consists of one store with multiple departments.

• Nature of goods: It deals with wide variety of goods.

• Type of customers: These stores serve high class rich customers.

Learn more about Departmental store:

Question: Discuss the features of a departmental store. How are they different from multiple shops or chain stores.

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