What is meant by social and cultural environment?
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social environment means a environment which effects business socially. every business works in a society so societies different factors like family,educational institutions and religion affects business
cultural environment means a environment which affect the basic value,behaviours and preferences of the society- all of which have an effect on consumer marketing decisions.
hope..this answer help u :)
cultural environment means a environment which affect the basic value,behaviours and preferences of the society- all of which have an effect on consumer marketing decisions.
hope..this answer help u :)
Anonymous:
good answer
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