What is the External and Internal analysis of Vodafone and Reliance Jio?(In a table format)
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Answer:
SWOT analysis is a strategic planning tool that can be used by the Vodafone managers to do a situational analysis of the company by measuring Strengths, Weakness, Opportunities, and Threats, the company is facing in its current business environment.
Its the detailed analysis of internal and external factors that Vodafone had been caring out that has helped it maintain its position in the telecom industry and also enabled it to maneuver its business strategy depending on the situation it is in.
Reliance Jio Infocomm Limited or Jio as it is popularly known as a mobile network service based on LTE technology owned by the Reliance Industries. The company whose headquarters is in Navi Mumbai offers wireless 4 G network services and has the credit of being the only VoLTE operator in India currently.
The network covers the whole of India and is the largest Internet Service provider in the country. Reliance Jio launched its services for the first time in 2015 and became commercial in September 2016. The company currently has a gross revenue of 108.9 million as of the year 2016-17
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Internal and External Environmental Analysis was carried out, Industry selected was the Telecom Industry. The company which got Volte (Voice Over Long Term Evolution) first in India and is currently the market leader with 39% market share with capital investment of 1.50 Lakh Crore; Reliance Jio.
Researcher has compared the data plans along with spectrum bands to know how Jio is retaining its position in the market by beating its competitors. By the use of Porters Five Forces group has gaged the competitive pressure in the current market and its results on Jio. To know the full environment of Jio and its impact politically, environmentally, socially and technologically on the current market as per the Telecom Industry there is PEST analysis undertaken. There is discussion done on the opportunities for Jio taking into consideration the other tools also group has mentioned the threats to Jio due to other existing players in market.
To know the entire process of Value Creation and know the internal analysis of Jio tools like Value Chain Analysis has been used. To know how Jio is segmenting the masses of India along with its targeting and positioning strategy has been discussed by the group. How Jio overcomes its threats group has mentioned the strengths and weaknesses of Jio after they have entered the market.