Question

What is the meaning and benefit of having a robust marketing plan

Answer 1

Robust marketing plan in 4 steps are:

Key issues /Key Learnings

Objectives

Strategies

Tactics

Answer 2

Answer:

1. A Marketing Plan gets everyone on the same page. ...
2. It allows your business to be proactive and aligned with your vision & goals. ...
3. A plan makes it easy to evaluate new opportunities. ...
4. Having a plan means that your goals are measurable.