Business Studies, asked by Khanbazil909, 8 months ago

what market segment do you think you belong?and what personal traits, variable factors characterize you as belonging to those segments?​

Answers

Answered by Itzraisingstar
127

Answer:

Hey mate here is your answer.//

Explanation:

Market segmentation is the process of breaking your total target audience into separate groups of customers with similar traits or interests. The characteristics used in segmenting relate to your segmentation strategy or approach. Within your chosen strategy, certain variables contribute to the development of specific segments of customers with similar qualities.

Demographics. Demographics segmentation is a common strategy where you identify market segments based on shared demographic or personality qualities. Specific characteristics often used in demographics segmentation include age, gender, race, marital status, income, education and occupation.

Common characteristics of important market segments?

For example, common characteristics of a market segment include interests, lifestyle, age, gender, etc. Common examples of market segmentation include geographic, demographic, psychographic, and behavioral.

A market segment must have the following qualities:

Segments must have enough profit potential to justify developing and maintaining.

Consumer must have heterogeneous needs for the product.

Segmented consumer needs must be homogeneous.

Company must be able to reach a segment with its planned efforts.

Hope it helps you.//✔✔✔

Please do mark me as Brainliest.//

Answered by Anonymous
36

Answer:

refer to the attachment

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