Question

Which of the following is not a characteristic of “Market Introduction Stage” in PLC



Demands has to be created

Costs are low

 

Makes no money at this stage

Slow sales volume to start​

Answer 1

Answer:

I didn't know sorry sorry really sorry

Answer 2

Among the following, the option that is not a characteristic of the "Market Introduction Stage" in PLC is costs are low.

• PLC means Product Life Cycle.
• Product life cycle states that products move through a cycle consisting of development, introduction, growth, maturity, and decline.
• There is a profit surge till the growth stage and later at maturity, it falls.
• But the volume keeps increasing from the beginning to the end.
• The first stage is the market introduction stage.
• It is that stage where a new product is launched and the consumers test them out.
• It is the prime stage and hence requires lots of promotions.
• Here the main focus would be to make customers aware of the product and hence, in this stage there is not much competition.