Question

write an article on impact of advertisement on children in 150 words​

Answer 1

Answer:

The Effects of Advertising on Children

Research has indicated that ads affect a number of areas, and negatively so. One is the parent-child relationship. Ads targeting children may increase parent-child conflicts if the parent denies something a child wants to get. You can probably think of a personal example of that.

Let's answer the most pressing issue. Does advertising actually affect children? Yes. Children younger than 8 are essentially defenseless against advertising because they don't understand what advertising is. In general, they can't comprehend the concept of something being sold to them with an underlying intent, and many times they take what they hear and see literally. If the advertisement says the new robot is the best toy ever, kids may believe it really is. Time to go pester mom and dad to buy the best toy ever! Because of this susceptibility, countries like Sweden and Norway have forbidden advertisements to be directed at children younger than 12 years of age.

Additionally, research has indicated that advertising usually achieves its intended effect of establishing a brand preference in a child's mind. Children can easily recall the content of the ads they see and they may begin to prefer one product over another with as little as a single exposure to an ad. Further exposure to the same ad or a similar one will only strengthen their preference for a product or service aimed at children. Not surprisingly, this preference also affects a parent's purchasing decision. Since children aren't the ones actually buying the product on most occasions, that's the end goal of the ad, isn't it?