Areas in food industry having full scope for entrepreneurship
Answers
Hi my dear friend,
India is the second largest food producer in the world. In spite of this the consumers are not getting better quality food products. Around 30 % of total production gets waste due to Improper post harvesting, storage facilities, processing losses, mishandling, improper packaging, ill-equipped and weak cold chain infrastructure. This extent of wastage can be reduced only by means of high processing levels. Only 2-3% of total production of fruit and vegetable produce are processed in India, which is extremely low as compared to the International averages. More and more customer demand and increasing global competition is pressurizing to improve the pace and Quality of Innovation in this sector. Increasing retailing and higher spending of consumer is expected to increase the penetration of processed food in the Indian market. The favorable Agro climatic condition also gives an immense export opportunity to the entrepreneurs of food processing. As a regulatory mechanism, the Ministry of food processing industry acts as a catalyst to bring greater investment for the entrepreneurs, guiding and helping the industry to create a conducive environment for its healthy growth. Entrepreneurship need more focus and emphasize for tapping all such cashing opportunities. It plays a vital role in diversification and commercialization of agriculture, enhances shelf life, ensures value addition to agro products, generates employment, enhances income of the farmer and creates market for export of agro food. However there are lots of Barriers in the Entrepreneurship of food processing pertaining to technology, finance, marketing and export. There is an urgent need to provide facilities for entrepreneurs to running up of economically viable unit. This paper aims to find out the main drivers in the entrepreneurship of food processing, challenges in the food processing entrepreneurship and the suggested mitigation strategies.
~Thank you