Question

I have selected Shampoo as a product for my marketing project. So, the first question is that " Why i have selected this product " ? So, pls. help me.

Answer 1

Soap and shampoo are a marketing person's dream products and it is good that you have chosen shampoo for your project. The reasons would be as follows:

1) A marketing person thrives in the face of competition. And, there are many brands in this product category. Therefore, you must make your brand a standout product.
2) A shampoo is a commonly used product today and finds a place in every home or hotel room. So, everyone reading your project report would associate themselves with this product category.
3) You can analyse competition, chalk out a promotional plan and an advertising plan too.
4) Look for shelf-space in the stores, observe the degree of popularity of your product and rework plans for the future.
5) If you're not doing the project on any particular brand, make sure you do a SWOT   (i.e. Strengths, Weaknesses, Opportunities, Threats) analysis, taking all the competing brands into account.

Answer 2

Answer:

Explanation:

Why I have selected this product shampoo