The price sensitivity of the market is an
important factor of which element of micro environment?
a) Suppliers
b) Market
c) Intermediaries d) Customer
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Answer:
I think it is option d ,, customer
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The price sensitivity of the market is an important factor of the consumer element in microeconomics.
- The different levels of price sensitivity affect the consumers in different ways.
- When the product has numerous substitutes present in the market, it's the price is highly sensitive to the consumers.
- And when the product has fewer substitutes the price sensitivity to the consumers is less.
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