who does the whole sale help the manufracture in arailing in the economic of sales
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Explanation:
The wholesaler helps the manufacturer in availing the economies of sale by helping in the transfer of goods from producers to retailers. The Wholesaler provides economic assistance, storing facilities, advertisement facilities and makes the manufacturer free from distribution difficulties.
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The American Marketing Association has defined the wholesaler as “a business unit which buys and resells the merchandise to the retailers and the merchants or to the industrial, institutional and commercial users but does not sell insignificant amounts to the ultimate consumers.”
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