Question

Write short notes on 7 p’s of service marketing.

Answer 1

hey!!

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The 7 Ps of services marketing:-

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• Services are very different from products. So the marketing concepts need to be revisited while marketing a service. Services can range from financial services provided by the banks technology services provided by the IT company food and ambiance as a service provided by restaurants or even a blog where an author provides a service information presentation, interesting reading etc to his audience.

• Services marketing are dominated by the 7 Ps of marketing namely:-

• Product.
• Price.
• Place.
• Promotion.
• People.
• Process.
• and Physical evidence.

• The 7 P framework is one of the most popular framework for deciding a marketing strategy right from strategy formulation to actual implementation.

hop helps u!!